How was yesterday’s coverage by CBS? In a word: Awful. In four words: Gary McCord Must Go.
- The 30-minute gap (2:30 pm to 3:00 pm EDT) while Golf Channel passed the live coverage to CBS. That this is standard operating procedure makes it no less disruptive.
- 3:00 pm arrived and coverage began. Well, no, it didn’t. Instead, the start was delayed so CBS could show the conclusion of a blowout basketball game. The score was 92-66 when I turned on CBS. I don’t know what the final score was because I changed back to the political coverage on CNN.
- Finally, coverage begins. The first thing I hear Jim Nantz say is that Rory just played the par-4 10th hole (about which more later) and birdied it. I never heard if we missed it because of the 30-minute gap or the runover of the blowout basketball game.
- CBS started cramming graphics down our throats, apparently trying to make up for the time lost to the basketball game.
- Gary McCord performed the most unfunny comedy routine in history. A player was using a tee to clean his spikes. Wow, that being so uncommon and all, McCord thought it would be funny to describe this in the manner players’ swings are analyzed. The bit was equally unfunny and interminable.
- McCord next doubled down by pronouncing No. 10 the best short par-4 in the world. The best hole in the world that we didn’t get to see Rory birdie. After making his declaration, McCord found it necessary to poll each announcer one-by-one to determine their opinions on this matter of no-import. Tedious beyond belief.
- While this way going on, I waited, impatiently, for information on Rory. Maybe a replay of his birdie at No. 10. Finally, they show Rory hitting a rather poor pitch shot. No context is given. A few minutes later, they show K.J. Choi making a putt; in the background, Rory walks up to his ball mark, already having hit his approach putt. I think Rory has bogied the hole until I see K.J. birdied; it was a par-5. I presume Rory got par.
- CBS obsessively focused on “the leaders.” Leaders who had played only 36 holes, and had 36 holes more to go. Plenty of Merritt and Reavie and Kokrak. Deja Vu. Does anyone remember the tournament coverage last year when Jordan Spieth went bizarrely uncovered? I complained (“CBS’s Bizarre Saturday Coverage“) — and so did others (Adam Fonseca’s “Monday Morning Marshal: PGA TOUR Week in Review 2/22/2015” highlights a Trevor Reaske tweet, and here’s truly funny Chris Solomon/NLU tweet). Listen, CBS, this is not complicated: Cover the stars who are in contention on Saturday more than unknowns who have a (very likely temporary) one-stroke lead. This is common sense. Focus on the unknown one-shot leaders on Sunday, not Saturday.
- How many times do I need to see Dustin Johnson’s swing in slow motion? How many times do I need to see anyone’s swing in slow motion? Anyone who cares can pull it up on YouTube and watch to their heart’s content. On a related note, how many times do I need to hear about Johnson’s “great athleticism”?
Question: Did the loss of David Feherty lead to CBS’s catastrophically bad coverage? I don’t mean his on-air presence, but I am asking rather: Was Feherty a driving force at the pre-telecast production meetings? I am not a fan of Feherty’s constant attempts at humor, but give him credit: He knows the difference between a five-second one-liner and the forced, humorless, tedious gags of McCord.
In addition to being tedious and unfunny, McCord won’t shut up. He rambles constantly, saying nothing. He spouts meaningless, stupid-ass shit, pausing only to breathe. A totally pointless motormouth. If you don’t believe me, pay attention this afternoon.
Okay, I’ve been told, If you can’t say something nice, don’t say anything at all. At long last, here’s something nice: I liked the blimp shots of Riviera and the surrounding locale.