“It is hardly rocket-science logic to suggest Woods’s commercial pull is not what is once was.” — The Guardian
The changing of the guard in terms of playing success has been obvious for some time. Barring something remarkable, Tiger Woods has already been usurped by players such as Rory McIlroy, Jordan Spieth, Jason Day, Adam Scott and Patrick Reed.
It is a clear admission McIlroy is now seen by the wider world as the face of golf, with a personality and character that blue-chip firms such as EA Sports regard as safe enough to place their faith in for a concerted period.
Darn decent article with an honesty you don’t get from the American golf media.